Privacy Policy

Last updated: November 2025

This Privacy Policy describes how SWFT Digital (Subsidiary of GYMPACKED LTD) ("we", "our", "us") collects, uses, and protects your personal information when you visit swftdigital.com ("the Site"). We are committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR) and other applicable data protection laws.

1. Who We Are

GYMPACKED LTD
1a Amberley Road, Patchway, BS34 6BU, United Kingdom
Email: info@gympacked.com

2. Information We Collect

We may collect and process the following types of personal information:

  • Name, email address, and any information you provide through contact forms or newsletter sign-ups;
  • Technical information such as IP address, browser type, and usage data (via analytics tools);
  • Information voluntarily provided by you when contacting us.

3. How We Collect Information

We collect data in the following ways:

  • When you contact us via forms or email;
  • When you sign up for our newsletter or updates;
  • Through analytics or similar tools that help us understand how our website is used;
  • Via cookies or similar technologies (which we may use in the future).

4. How We Use Your Information

We use your personal data to:

  • Provide and improve our services;
  • Respond to your enquiries or requests;
  • Send you newsletters or marketing communications (only if you have opted in);
  • Analyse site performance and user engagement;
  • Comply with legal or regulatory obligations.

5. Legal Basis for Processing

We process personal data under one or more of the following lawful bases:

  • Your consent (e.g., newsletter sign-up);
  • Performance of a contract or pre-contractual steps at your request;
  • Legitimate interests (e.g., improving our services, marketing to existing users);
  • Compliance with legal obligations.

6. Data Sharing

We do not sell or rent your personal information. We may share data only with trusted third parties who help us operate our business, such as CRM providers, analytics tools, or advertising platforms — all under appropriate data protection agreements.

7. Cookies and Tracking

We do not currently use cookies for tracking purposes. However, we may use essential or optional cookies in the future to improve user experience, analytics, and marketing. If and when we do, we will update this policy and display a cookie consent notice.

8. Data Retention

We keep personal data for no longer than one (1) year unless a longer period is required by law or necessary for legitimate business reasons. After this period, data will be securely deleted or anonymised.

9. Data Security

We take appropriate technical and organisational measures to protect your data, including encryption, secure hosting (e.g., Squarespace), and restricted access to authorised personnel only.

10. Your Rights

Under UK and EU data protection law, you have the right to:

  • Access the personal data we hold about you;
  • Request correction or deletion of your data;
  • Withdraw consent at any time (where applicable);
  • Object to processing based on legitimate interests;
  • Request data portability.

To exercise any of these rights, contact us at info@gympacked.com.

11. Marketing and Opt-Out

You can unsubscribe from our marketing emails at any time by following the link in the email or contacting us directly at info@gympacked.com.

12. Children’s Privacy

Our services are not intended for individuals under the age of 18, and we do not knowingly collect personal information from minors.

13. International Data Transfers

If we transfer personal data outside the UK or EEA, we will ensure that appropriate safeguards (such as the UK/EU Standard Contractual Clauses) are in place to protect your information.

14. Changes to This Policy

We may update this Privacy Policy from time to time. Any updates will be posted on this page with a new “Last updated” date. We encourage you to review this page periodically to stay informed.

15. Contact Us

If you have any questions or concerns about this Privacy Policy or your personal data, please contact us at:

GYMPACKED LTD
Email: info@gympacked.com
Address: 1a Amberley Road, Patchway, BS34 6BU, United Kingdom